Consistent, quality communication across your social media channels is vital for helping maintain a positive reputation for your practice. It’s becoming more common for people to leave negative posts on your social media feeds, alongside rants on posts, and derogatory reviews. One of the key ways to combat these, and limit the damage they cause…

Back by popular demand, the Practice Index Ultimate Social Media Planner 2024 (January – June) has been updated with all the important health-related events and celebrations for the first half of 2024. This essential document will help you plan your social media content.  Download your copy and save it to your computer, or pin it…

Back in January, we brought you the first part of the ultimate social media planner. As promised, we’ve collated the dates of important health related events and celebrations, and put them together in part two of this easy-to-use, printable document. To download our free Ultimate Social Media Planner (July – December) click here (Please note,…

With the constant demands and pressures you are under, social media is likely to be one of the last things on your mind! Whilst keeping your social media channels updated is really important for maintaining engagement with your patients and keeping them informed, it can be challenging to find the time to research current trends…

Here we are in December, the season of goodwill! Yet on social media, kindness and Christmas cheer appear to have eluded a number of people, leading to negativity and, sadly, in some instances, personal attacks on practice feeds. We’ve consistently heard from practices that this trend has been on the increase since COVID-19, and when…

Six months ago, a practice manager called me in tears. “Our Facebook page is awash with hateful comments from patients,” she said. I’m paraphrasing and deleting some of the expletives here. I looked. It was. Some comments were downright dreadful, despite the practice doing all the right things – i.e., posting regularly and giving updates…

Tired of lockdown and all things COVID? Yeah, me too. During the first lockdown, everyone was baking bread, cleaning out their garages and doing daily workout videos, and bragging about it on Facebook. This wasn’t for general practice though. In the latest lockdown, it’s been freezing cold and the kids have been eating you out…